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Parker, Gary

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The Sonic Swagger of Elvis Presley: A Critical History of the Early Recordings
by Parker, Gary       
(Paperback - English - 9781476684314)
Elvis Presley's clever manipulation of his numerous interests remains one of the music world's great marvels. His synthesis of country, rhythm & blues and gospel resulted in an inventive mixture of hair-raising rock & roll and balladry. This book focuses on the music of Presley's groundbreaking early years and includes a comprehensive analysis of every Presley recording session from the 1950s. Chapters show how Presley, with one foot in delta mud and the other in a country hoedown, teamed with Scotty Moore and Bill Black to fuse two distinctly American musical forms--country and blues--to form what would come to be known as "rockabilly." Also detailed is Presley ..
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Creation Facts of Life
by Parker, Gary       
(Paperback - English - 9780890514924)
Written by a former evolutionary biologist, Creation Facts of Life examines the classic arguments for evolution, as taught in public schools and universities, then refutes them in an easy-to-read style. NEW Revised Edition ..
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Original Jethro Tull: The Glory Years, 1968-1980
by Parker, Gary       
(Paperback - English - 9781476674346)
Jethro Tull was one of the truly innovative rock bands to emerge from the late 1960s. At their peak the idiosyncratic group, fronted by multi-instrumentalist Ian Anderson, resembled a troupe of roving English minstrels. Crafting a signature progressive rock sound that resisted easy categorization, they were often derided by critics as too British, too eccentric, too theatrical. Over the span of a decade, Tull released a string of sublime albums featuring intricate compositions in a wide range of musical styles, with little regard for the showbiz maxim give the public what it wants. Focusing on the years 1968-1980, this history includes insider accounts based on ..
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How to Make a Short Film
by Parker, Gary    May, Bruce   
(Paperback - English - 9781678015657)
Written by seasoned professionals with a lifetime of experience in video production and filmmaking, How to Make a Short Film is full of insights into the practical side of filmmaking. Start with a good story, then apply the practices described for scripting, shooting, and editing your film. When you polish off the skills you acquire making your own films, you will discover the joy of filmmaking. It is a joy that, once acquired, will never leave you, and hopefully, lead you onto a long and successful career in video, film or television. ..
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Fare Management: Module 13
by Parker, Gary       
(Paperback - English - 9781794438231)
The primary fare management objective of airlines that has perpetuated since deregulation is to match a competitor's fare. This is based on the premise that in a capital-and asset-intensive industry, the marginal cost of adding passenger is very low and hence the focus is to protect and retain market share and pay down fixed costs. Consequently, an airline's fare actions are mostly reactive. Fare changes could be classified into two groups, regional or system-wide fare changes and market-specific changes. The former consists mainly of sales and general increases on all fares. Sales are always matched except when an existing sale provides a better incentive to th ..
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Nimbus the Little Cloud Who Lost His Silver Lining
by Parker, Gary    Rose, Marjorie    Hanig, April
(Hardcover - English - 9780692869031)
Nimbus, a cloud, and April, a human girl, become fast friends when both lose something very important to each of them. They embark on an adventure across the world to search for their losses. Along the way, they discover that out of every bad situation comes something good - the silver lining. ..
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Scheduling and Capacity Adjustments: Module 8
by Parker, Gary       
(Paperback - English - 9781794433731)
Pricing, inventory control, and scheduling are three departments that form a revenue management triangle. Scheduling is another means of matching consumer demand with supply. A carrier's departure schedule defines its core product and is a key determinant of its profitability. The first section in this module looks at the scheduling process as a whole. It considers its importance, the complexity involved and provides an overview of what occurs in the long-, medium- and short-term at different levels in the organisation. In the second section, we focus on the medium-term planning phase and consider the goals and challenges of schedule design and fleet assignment. ..
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Product and Price Distribution: Module 10
by Parker, Gary       
(Paperback - English - 9781794434585)
Module 1 contained a quick introduction to the traditional means of carrier ticket distribution and how the internet is changing the way carriers do business. Now we have the opportunity to look at the history, evolution and future direction of travel product distribution in more detail. We begin with the major elements in traditional carrier ticket distribution prior to the advent of the internet. We discuss how they evolved over time, their respective roles, and some concerns. The second section looks at travel product distribution in the context of the internet. We discuss how the traditional participants have adapted to new competitive pressures and describe ..
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Gérer La Variation de la Demande de Voyages: Module Deux
by Parker, Gary       
(Paperback - French - 9781794449978)
La gestion du chiffre d'affaires dans l'industrie du transport de voyageurs consiste g rer la demande de si ges. Pour que ce soit efficace et efficient, il est important de comprendre et d'anticiper les effets des forces du march sur la demande potentielle. Une analyse et une pr paration pouss e vous permettront de mieux composer avec les forces qui chappent votre contr le et de prendre des d cisions en connaissance de cause qui soutiennent pleinement les objectifs commerciaux. ..
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A Capital Offense
by Parker, Gary       
(Paperback - English - 9780785277866)
Life smiles on Connie Brandon: law degree nearly in hand, a loving husband and two wonderful kids, a vibrant faith in God in a quiet Missouri town.But her quiet family life is rocked when her husband, Jack, turns up dead in the Missouri River -- a suicide, police say -- and then another woman claims to have been his mistress. br br Although grief-stricken, Connie's sharp legal mind locks on to the belief that her husband was murdered for his staunch opposition to riverboat gambling in the Missouri capital of Jefferson City. Yet as she searches for the truth, secrets about Jack emerge -- secrets of a past cloaked in riddles and danger; secrets that threaten ..
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S$ 43.04
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Building Blocks in Science
by Parker, Gary       
(Paperback - English - 9780890515112)
# Have you ever wondered about human fossils, cave men, skin color, ape-men, or why missing links are still missing? # Want to discover when T. Rex was small enough to fit in your hand? Or how old dinosaur fossils are and how we know the age of these bones? # Learn how the Bible s world view (not evolution s) unities evidence from science and history into a solid creation foundation for understanding the origin, history, and destiny of life including yours # Start reinforcing a strong foundation for learning with study questions, discussions, discussion topics, and more for home and school educators In this fascinating book, Gary Parker explores some of the mo ..
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Introduction to Revenue Management: Module 1
by Parker, Gary       
(Paperback - English - 9781520253176)
What is revenue management and why is it needed in the passenger transportation industry of today and tomorrow? Revenue management first appeared in the carrier industry starting in the early 1980s. It arose from the need for accurate demand estimates and resource allocations in the newly deregulated environment. Therefore we begin this book and this module with a look back at the main causes and consequences of carrier deregulation in North America. The second section is an introduction to the basics of revenue management and will serve as a foundation for the rest of the modules in this course. In the final section we look to the future and consider how the in ..
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Managing Variable Demand for Travel: Module 2
by Parker, Gary       
(Paperback - English - 9781520260532)
Revenue management in the passenger transportation industry involves managing demand for seats. To manage demand effectively and efficiently, it is important to understand and anticipate the effects of market forces on potential demand. A high level of analysis and preparation will allow you to better address the effects of forces outside of your control and ensure that the decisions you make are based on insight and fully support business objectives. In this module we begin by looking at the characteristics of passenger demand for travel and discuss a number of factors that influence that demand. The second section focuses on different demand strategies. This i ..
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Merchandising Ancillary Revenue, Fare Families, Branded Fares and a la Carte Pricing: Module 14
by Parker, Gary       
(Paperback - English - 9781794438880)
In an effort to overcome the perception of a seat as a commodity, and to increase yields and loyalty, a key initiative in the passenger transportation community is the introduction of branded products with their associated privileges.Consumers want more choice and more value, and whether a passenger carrier chooses to add ancillary travel or merchandising options to their website, the additional options should benefit most consumers.From a revenue management perspective, seats have always been sold from the bottom up - from the lowest qualified fare.However, with the introduction of branded products, a passenger carrier has the capability to sell from the middle ..
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Introduction À La Gestion Du Chiffre d'Affaires: Module Un
by Parker, Gary       
(Paperback - French - 9781794449367)
Qu'est-ce que la gestion du chiffre d'affaires et quelle est son utilit pour l'industrie du transport a riend'aujourd'hui et de demain? La gestion du chiffre d'affaires a fait son apparition au d but des ann es1980, l'environnement nouvellement d r glement obligeant estimer la demande et affecter lesressources avec pr cision. ..
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Loyalty Programmes: Module 12
by Parker, Gary       
(Paperback - English - 9781794437647)
In the introduction module, we discussed deregulation and how it opened the passenger carrier business to newcomers, which contributed to increased competition and the beginning of discounted fares. Frequent flyer programmes (FFP) are also an example of marketing innovations from that time.In this module, we begin by looking at the history of loyalty programmes, customer choice and experience, and its components. The second part focuses on how alliances and partnerships increase the strength of loyalty offerings. The next section is on how low-cost carriers and smaller airlines address loyalty. The last section is on how loyalty and revenue management work toget ..
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Building Blocks in Life Science: From Genes & Genesis to Science & Scripture
by Parker, Gary       
(Paperback - English - 9780890515891)
Teachers and students will find clear biological answers proving science and Scripture fit together to honor the Creator. This dynamic educational resource helps young people not only learn science from a biblical perspective, but also helps them know how to defend their faith in the process. ..
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Building Blocks in Earth Scien
by Parker, Gary       
(Paperback - English - 9780890518007)
Discover how God's world and God's Word agree about Earth's history and Earth's destiny To understand earth science, it requires "teamwork," combining the methods and evidences of both science and history. And if you also use the "history book of the world," the Bible, you can make sense of the Earth's surface altered, formed, and weathered over time, the landscapes and vistas we enjoy today. ..
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Max
by Parker, Gary       
(Paperback - English - 9781291843835)
Follow the adventures of Max, a mighty fighting fish, as he tries to save his friends from the jaws of the evil Arowana. ..
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The Shipping Forecast
by Parker, Gary       
(Paperback - English - 9781291757002)
Things are not quite what they seem for Declan Grey, whose world has just been turned upside-down. On the street with no money and no friends, he needs to think quickly to get his life back on track and get some well earned revenge whilst he is at it. The first book in the Letter-opener trilogy, opens up the belly of London's underground where there are more interesting characters waiting to meet Mr Grey than he might expect. ..
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