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Lean UX: Designing Great Products with Agile Teams
Hardcover - English

Lean UX is synonymous with modern product design and development. By combining human-centric design, agile ways of working, and a strong business sense, designers, product managers, developers, and scrum masters around the world are making Lean UX the leading approach for digital product teams today.

In the third edition of this award-winning book, authors Jeff Gothelf and Josh Seiden help you focus on the product experience rather than deliverables. You'll learn tactics for integrating user experience design, product discovery, agile methods, and product management. And you'll discover how to drive your design in short, iterative cycles to assess what works best for businesses and users. Lean UX guides you through this change--for the better.

  • Facilitate the Lean UX process with your team with the Lean UX Canvas
  • Ensure every project starts with clear customer-centric success criteria
  • Understand the role of designer on an agile team
  • Write and contribute design and experiment stories to the backlog
  • Ensure that design work takes place in every sprint
  • Build product discovery into your team's velocity

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ADDITIONAL INFO

ISBN
1098116305
EAN
9781098116309
Publisher
Publication Date
26/10/2021
Pages
256
Dimension
23.11cm x 15.24cm x 2.29cm
Age Group
NA to NA
Grades
Not Applicable to Not Applicable
Lexile Level
0
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About Author

Gothelf, Jeff
Jeff Gothelf is a designer & Agile practitioner. He is a leading voice on the topics of Agile UX & Lean UX and a highly sought-after international speaker. He is currently a Managing Director in Neo's New York City office. Previously, Jeff has led teams at TheLadders, Publicis Modem, WebTrends, Fidelity, & AOL.

Seiden, Josh
Jeff Gothelf is a designer & Agile practitioner. He is a leading voice on the topics of Agile UX & Lean UX and a highly sought-after international speaker. He is currently a Managing Director in Neo's New York City office. Previously, Jeff has led teams at TheLadders, Publicis Modem, WebTrends, Fidelity, & AOL.

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