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Thinking with type: A Critical Guide for Designers, Writers, Editors, & Students
Paperback - English

"Thinking with Type" is the definitive guide to using typography in visual communication, from the printed page to the computer screen. This edition includes 48 pages of new content and the online companion has been revised to reflect the new material. ...Thinking with Type is to typography what Stephen Hawking's A Brief History of Time is to physics.--I Love Typography

The best-selling Thinking with Type in a revised and expanded second edition: Thinking with Type is the definitive guide to using typography in visual communication. Ellen Lupton provides clear and focused guidance on how letters, words, and paragraphs should be aligned, spaced, ordered, and shaped. The book covers all typography essentials, from typefaces and type families, to kerning and tracking, to using a grid. Visual examples show how to be inventive within systems of typographic form, including what the rules are, and how to break them.

This revised edition includes forty-eight pages of new content with the latest information on:

- style sheets for print and the web
- the use of ornaments and captions
- lining and non-lining numerals
- the use of small caps and enlarged capitals
- mixing typefaces
- font formats and font licensing

Plus, new eye-opening demonstrations of basic typography design with letters, helpful exercises, and dozens of additional illustrations.

Thinking with Type is the typography book for everyone: designers, writers, editors, students, and anyone else who works with words. If you love font and lettering books, Ellen Lupton's guide reveals the way typefaces are constructed and how to use them most effectively.

Fans of Thinking with Type will love Ellen Lupton's new book Extra Bold: A Feminist, Inclusive, Anti-racist, Nonbinary Field Guide for Graphic Designers.

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ADDITIONAL INFO

ISBN
EAN
9781568989693
Publication Date
10/09/2010
Pages
224
Dimension
21.79cm x 17.96cm x 1.47cm
Age Group
NA to NA
Grades
Not Applicable to Not Applicable
Lexile Level
0
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About Author

Lupton, Ellen
Ellen Lupton is curator of contemporary design at Cooper-Hewitt, National Design Museum in New York.




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